The quickest way to grow a sport is to get spectators involved. By incorporating UTI-style, draft-legal triathlons the fans are now a bigger part of the sport than ever. Learn more from our triathlon videos.

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0:01 - Think triathlon isn’t a spectator sport?

0:26 - Riding in packs on the bikes is legal and much faster

0:47 - super quick transitions - bikes but no shoes 1:10 - It allows the spectators to see the athletes many times

The fastest and most competitive racing in the world bar none, not even close!"

- Hunter Kemper, 4-Time Olympian. Not only is ITU-style draft-legal triathlon spectator friendly, it's pretty damned awesome. The rest of the world knows it, now it's time for more Americans to see what it's all about. As USA Triathlon endeavors to bring more ITU events home, they asked us to produce a promo showcasing this riveting cocktail of world-class athletes, blazing speeds, iconic venues and one of the world's most grueling sports.

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