Eighth volume of Endurance Films Cycling Series now available for order


Louisville, KY – November 14, 2012 – ENDURANCE FILMS, the leading producer and distributor of endurance sports training multimedia, today announced the release of RIDES Florida – Paradise Road, the eighth edition in the RIDES series of Indoor Cycling Videos. RIDES Florida joins a continually expanding series of indoor cycling must-haves that includes RIDES Texas, Hill Country, Southern California, North Carolina, Las Vegas, The Rockies, and New York. The RIDES series has become an essential resource for safe, efficient training and off-season riding for cyclists and triathletes. RIDES Florida – Paradise Road features top athletes from Multisport Performance Institute and was shot in full HD on Santa Rosa Island in Pensacola Beach, FL. Lined by pristine, sugar white dunes and crystal blue waters, the National Park Service’s Gulf Islands National Seashore provides the ideal backdrop for indoor riders looking for an inspiring alternative to stationary training tedium. RIDES Florida’s expertly tailored workout consists of high and low cadence intervals, hard sprints and big gear pushes – perfect for the triathlete or cyclist developing strength and speed for any distance. RIDES Florida, as with each title in the RIDES series, features a dynamic video dashboard overlay complete with countdown clock, perceived exertion, heart rate zone, and cadence. Designed to work with any stationary cycling set-up, this 70-minute ride includes motivational quotes and coaching tips, as well as optional original music and voice coaching audio tracks that deliver a comprehensive indoor training experience. A preview for RIDES Florida – Paradise Road can be found at the Endurance Films online storefront. “With RIDES Florida, we’ve added a much-requested beachfront title to the RIDES series, bolstering the collection that represents many regions of the country, landscapes, and terrain,” said Eric Feller, CEO of Endurance Films. “But don’t let the sunny location lead you to believe that this will be an easy workout. Be prepared to sweat, burn, and build strength and endurance.” All eight RIDES titles including RIDES Florida are available for all regions directly from Endurance Films and major online retailers. Resellers may contact Endurance Films for wholesale account information.

About Endurance Films Endurance Films is the recognized leader in full service HD video production focusing on the production and worldwide distribution of endurance sports training multimedia and entertainment. With partnerships spanning from professional athletes and coaches to experts in sports science and medicine, Endurance Films brings a wide range of experience and knowledge to the process of sports video production. Since 2000, Endurance Films has released top-selling videos in triathlon, marathon, cycling, strength training, yoga and more. Endurance Films is the official film production company of USA Triathlon, and a member benefits provider for USA Cycling. For more information, visit Endurance Films or the Endurance Films Facebook page.


For further information, contact: team@endurancefilms.com 502-216-5447


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